Unless you’ve been living under a rock over the past year, you know former Dallas Cowboys defensive end DeMarcus Lawrence went viral last March for saying he knew he wasn’t going to win a Super Bowl with America’s Team.

Less than one year later, Lawrence is a Super Bowl champion, following the Seattle Seahawks’ win over the New England Patriots on Sunday. And yes, he had more to say to the Cowboys while celebrating the biggest win of his career in the Seahawks’ locker room.

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Lawrence doubles down on message to Cowboys

Speaking to NFL insider Josina Anderson postgame, Lawrence was asked about his message to the Cowboys following all the controversy that his (now backed-up) remarks created.

“At the end of the day, players win championships, not logos,” Lawrence said. “Don’t ever get it twisted.”

Lawrence noted that this moment was about him being a champion, not about the Cowboys, and added what many will interpret as a jab at his former team. But to be fair to Lawrence, he did so after Anderson doubled down on her question.

“That’s not a question for me to answer right now, I’m just focused on celebrating with my guys, enjoying this moment, and leaving the past where it’s at,” Lawrence added. “At the end of the day, I am a Super Bowl champion now. I don’t even have to worry about situations like that no more. That situation is below me. I’m a champion. What are we talking about, really?”

Sure, saying the Dallas situation is below him might sting for Cowboys Nation, but he’s right. I can’t blame him for calling his shot after the front office seemingly neglected him in free agency last year. And I certainly can’t blame him for talking smack after raising the Lombardi Trophy.

Lawrence’s words carry a lesson for Cowboys

The most important part of Lawrence’s message the Cowboys should learn from is: “Players win championships, not logos.”

The Seahawks’ Super Bowl win was preceded by a busy offseason in which the team spent the fourth-most money in free agency. Lawrence was a part of such spending, but he wasn’t the only one. Seattle was aggressive in getting Sam Darnold and Cooper Kupp, and though they were criticized for overspending, they revamped the roster within a year.

The Cowboys have some revamping to do after boasting one of the league’s worst defensive units. They have needs at defensive end, linebacker, cornerback, and safety. And heck, despite a top five scoring offense, they need better offensive tackles to protect Dak Prescott.

That will require spending, whether that’s cash, draft picks, or both. They should listen to Lawrence’s advice if they want to be contenders in 2026.

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